Start With Why by Simon Sinek // Book Review

* This video is a throw back from my old channel. Yes I had an electrical fire but that happened in 2016. Repairs on my home were made, my family is safe, life is good. *

Wow. This was powerful. Simon Sinek explains the importance of starting with why and how great leaders inspire action. He uses storytelling combined with interesting examples of companies that have succeeded and failed to find their “Why”.

I listened to the audiobook and feel Simon’s passion and enthusiastic reading took it to the next level.

If you’re looking for action items for discovering your why, you won’t find them here. However, if you interested in learning why Apple, South West, etc have such a cult following, be sure to pick this up. If you’re looking for steps on establishing your why be sure to pick up Find Your Why by Simon Sinek, David Mead and Peter Docker.

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